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Supply chain E-learning


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Retail

The retail sector is always on the move. Whether this involves shopping centres, shops in inner city locations or at airports – trends change very quickly and the goods change just as rapidly too. To keep up with these developments, highly complex and process driven supply chains are needed. With our...

Demand Management

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HOYER: Future-Proofs System for Managing Intermodal Rail, Road, and Sea Transport to Meet High Growth Potential

HOYER is an independent family enterprise that dates back to 1946, and which has become one of the world’s leading bulk-logistics providers, offering comprehensive transport services and complex logistics soluti...

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After-sales service as a driver for word-of-mouth and customer satisfaction: insights from the automotive industry

This study aims to study the effect of the after-sales service experience and its quality on overall customer satisfaction and word-of-mouth (WOM) within the automotive industry. Based on the additional marketing mix ele...


Customer Loyalty and Supply Chain Management: Business-to-Business Customer Loyalty Analysis